Digital printing is a way of printing on paper from a digital-based digital image directly to various media. It can be used for printing anything from business cards to posters. It normally refers to commercial printing, which typically employs high-quality and large-scale print shops where several small-run projects from desktop printing and other digital resources are printed with large-format and/ or high-volume laser and inkjet printers. There are many advantages of printing promotional material digitally over conventional print shops, which are discussed below.
Digital printing methods allow for a quick turnaround time as well as cost savings. With conventional print shops, it can take anywhere between one and three weeks to receive printed materials after ordering them. This may not be feasible with digital resource materials such as screen-printing, sign printing, poster printing and bumper sticker printing. If you need a large volume of materials, it would take months to get them printed out. However, most online graphic design companies can produce printed materials to your specifications within a few days to ten days.
Another advantage to digital printing methods is that you do not have to use the same set of offset printing plates for each color in your resource material. With traditional printing methods, the printer would load a plate with each color and use that particular plate for every piece of printable material. In the case of digital printing, the printer only needs one print plate for each color in your digital resource. This greatly cuts down on cost because you will not need to pay the high cost of using different offset printing plates for each color in your printed materials.
Some people would say that the biggest advantage to digital printing is the reduction in cost associated with waste. Because the printers do not print out anything until you tell them so, they do not create leftover stock. This means that you are not constantly buying new plates and keeping up with the expensive cartridges and toners for your offset presses. In addition, digital printers eliminate the problem of crop marks. You do not have to press the print button over again because all you see is what the image looks like on the screen, and the crop marks are actually removed by the printing process.
There are some print shop in Little Rock who say that the best part about digital printing is that there is no color bleed or fade in the finished print. This is true for both offset printing and digital printing. You do not have to worry about fading colors in either process because the printouts from either method are perfect. The reason for this is that there is no dye transfer involved in either process. This is why the quality of print outs from both processes is excellent.
If you need printing done in short runs, you will love digital printing because it is the cheapest way to get it done. The print out from either process is almost the same, but offset printing does tend to be more popular because of the shorter runs. Digital printing can be used for a number of different projects, including business cards, posters, and flyers. You can also create banners and postcards with variable data that can contain logos, product images, and short texts.